Project Overview

UX maturity is low at this organization. UX Design is focused on UI improvements, with little attention paid to user testing. Many features have been added since the application’s inception. There have been no user insights generated since its creation. The goal of this survey was to generate some insights.

My Contributions

I designed and created the survey using Microsoft Forms in tandem with members of the business. After Legal review, the survey was sent to several Fedex Employees in US and Canada over a two week period.

Process

  • Facilitated workshop with business to define goals and themes
  • Drafted survey questions aligned with those themes
  • Presented and tested survey draft with stakeholders
  • Incorporated business feedback with a few targeted questions
  • Final survey approved for distribution

Overarching Statistics

  • Length: 2 Weeks
  • Demographics: Sort Managers and Ops Managers across US and Canada
  • Total Responses: 324 people

Results

A lot of people weeded out: One of the questions asked was "Do you use FMA?" Due to an email advertising error or a broad participant list, most people did not finish the survey. Only 63 people completed the survey, which was enough to yield significant results
Surprisingly high overall rating: Vast majority of users rated their experience 4 out of 5, which surprised members of the business. This speaks to the fact that the design is user friendly and assuaged worries about not doing UX research earlier. The average rating was 3.89 out 5.
‍Large amount of mobile users: Despite the initial creation of mobile designs, there has been resistance to the “mobile first” design philosophy. This survey revealed that there was a significant amount of people who use the mobile design at least some of the time.
Table Filters: Users reported not using or disliking the built in Boolean filters which affected the designs for the FMA filtering ask.

Conclusions

  • FMA overall is a good experience with users, with complaints centered around improving application bugs and adding more features.
  • Survey participant list should be more refined to avoid so many people being weeded out.
  • Future improvements will be added on mobile designs as well as specific errors on the design